Dog & Bone (2016)

Developed in collaboration with One&Other Creative

The identity for York-based vintage shop Dog & Bone combined aesthetics from different eras, reworking vintage badges with contemporary colours and layering them over classic typography for an eclectic effect. The identity was applied to a wide range of applications, including promotional print, chrome lettering for the shop frontage, street signage, and a custom-made neon sign inside the shop.

Project involves:

About

Purdy is the creative practice of designer Seán Purdy, working with a network of collaborators across a range of disciplines including , , , and . Seán has over a decade of experience, including 11 years at Barnbrook, where he became Senior Designer.

Seán is an autodidact with a history degree: this academic background informs his approach, which is built around research, immersion, and a collaborative, client-focused process. His work is concept-led with an emphasis on typography.

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Website built by Chris Corby